Category: Lobby Signs

First impressions are critical when it comes to the competitive realm of business. They can affect your business image, dictate the type of relationships you build with customers, and even make or break deals. As soon as customers walk in, you want to make sure that they are generating the right perception of your business.

This is where lobby signs matter. Having a sign that welcomes customers to your business can have a huge impact on your business’s success. For this reason, it is our goal at VizComm Signs and Graphics to deliver lobby signs that elevate your brand and add a “wow” factor.

Looking for a sign that breathes new life into your lobby space? Find out how backlit lobby signs can take your business to new heights.

Understanding Backlit Lobby Signs

Before we delve into how backlit signs can help businesses, let’s first discover what they are. These are often dimensional signs – whether individual letters, numbers, or graphics – that are illuminated from behind. When mounted away from the surface, their light source creates a glow or “halo effect” around the sign. This warm glow not only improves the sign’s visibility but also makes your sign stand out.

The Visual Impact of Backlit Signs

The first impression you make can set the tone for the entire relationship you build with customers. With a stunning lobby sign, you’re sure to create not just the right first impression, but also a lasting one.

Backlit signs are the perfect way to welcome customers to your business. They don’t just look professional. These signs show customers that your business pays attention to small details. As a result, customers will begin to build a sense of trust and confidence in your business, because of the perception that you will pay attention to small details for them too.

24-Hour Brand Visibility

One of the biggest benefits of backlit signs is their visibility at any time of the day. This provides you with consistent brand exposure. Illuminated signs are great, especially for establishments that operate 24 hours a day. Hotels and hospitals, for instance, ensure that their signage makes the right impression day through night with backlit lobby signs.

Brand Awareness Meets Brand Reinforcement

Lobby signs are essential branding tools for any business. They act as a visual representation of your brand, which is an important touchpoint for people walking in. A well-designed lobby sign reinforces your brand identity, building valuable recall for your customers.

Backlit signs offer a versatile canvas for showcasing your brand identity. For instance, tech companies have the option to create a modern, futuristic sign with the help of metal dimensional signs. Regardless of your business’s preferred aesthetic or industry, we have the customization options to align your sign accordingly.

Going Beyond Aesthetics with Backlit Lobby Signs

While backlit signs are traditionally unmatched when it comes to aesthetics and design, they also offer a practical purpose. They are perfect for guiding individuals through large buildings or complex facilities. No matter the time of day, people will be able to find their way effortlessly with these illuminated signs.

With wayfinding being a crucial element of a positive customer experience, backlit signs are a must. They are essential to creating the best first impression your company can have on your customers.

A Lobby Sign That Makes Your Business Stand Out

We can’t hide the fact that the market is becoming more and more saturated. Being able to set your business apart is crucial to gaining an advantage over your competition. Every detail counts, including the type of lobby sign you choose.

Backlit lobby signs offer a distinctive edge. The visual impact these signs have elevates your business image. In turn, this enhanced business image also boosts the perceived value of the products and services you offer. The combination of all these benefits is sure to create a lasting impression on customers, making your business their preferred partner.

Cost-Effective Lobby Sign Options

Despite the visual appeal of backlit signs, this signage solution often makes people hesitant because of their perceived cost. Contrary to popular belief, these signs can be a cost-effective option. The one-time, upfront cost benefits your business for years, making it a worthwhile investment. Once installed, backlit signs keep your brand shining brightly, which positively influences your business’s success.

These illuminated signs provide optimum impact, making them a worthwhile investment. Enjoy consistent brand exposure without incurring any additional expense.

Keeping Your Brand Fresh and Relevant

The way backlit lobby signs can be customized gives you the freedom to design your sign however way you want to. Regularly updating your sign is crucial to keeping your signs fresh and your customers engaged.

For instance, you can do a basic dimensional sign for your lobby. However, you can choose to update the colors of your LED lights to change the look and feel of your sign. This minimal difference can catch people’s attention, reinforcing your brand once again.

Promoting Sustainability with Backlit Lobby Signs

Did you know that according to recent consumer statistics, 78% of customers recognize the importance of sustainability? Additionally, around 84% of consumers tend to shy away from brands that have poor environmental practices.

LED technology is now the traditional way to illuminate backlit signs, as it’s a fantastic, eco-friendly solution. Compared to traditional light sources, LEDs can conserve up to 80% more energy. Choosing options with lower environmental impact conveys the right message to your customers.

Enjoy the Impact of Backlit Lobby Signs on Your Business Today!

There is a myriad of ways backlit signs can transform your lobby space. Create the right impression and stand out by revamping your lobby with VizComm Signs and Graphics as your sign partner.

We are a full-service sign company that designs, produces, and installs a variety of sign options for your business. Our backlit lobby signs are designed not only to match your brand but also to make your business stand out.

Our commitment to excellent quality and service is what sets us apart in Orange County. Contact us today to get started and get a free consultation with our sign experts.

When you want your business to stand out, it’s always important to put your best foot forward. You always want to make the right impression at each point of contact. A great place to start is your lobby.

Your lobby area is typically the first thing people see when they enter. It’s one of the first opportunities for your business to build a positive business image. Having well-designed lobby signs for businesses makes a whole lot of difference.

Today, we’ll look at different lobby sign options that help enhance your business image.

Acrylic Office Lobby Signs

Acrylic signs are a picture of style and professionalism. These are clear, acrylic panels printed with your desired design. The result is a sleek, stylish sign that elevates any lobby with your brand.

These signs can be designed in various ways to display your business name and logo. They can also be illuminated to make your signage pop.

Dimensional Lobby Logo Signs

Lobby signs are meant to display your business name and logo. Dimensional signs are a great way to do it. These signs can be customized to match your exact brand. They can be made into different shapes, letters, and characters – even following your exact font style.

Dimensional lettering can also be made with various materials like acrylic, metal, or wood. This makes it easier to match your overall aesthetic, giving your lobby area a boost.

Wayfinding & Directory Office Lobby Signs

Lobby signs can do more than display your business name and logo. They can also provide a variety of helpful information for visitors and customers. A perfect example is a display of wayfinding and directory information. Adding these to your lobby area makes it easier for customers to navigate your building or office.

Digital Display Signs

If you’re looking for an eye-catching, unique solution, digital displays are a great choice. These displays let you showcase a variety of content. This can include an introduction to your business, product ads, customer testimonials, and more.

Digital displays complement any custom lobby sign. They can easily be customized and updated to keep customers engaged with your business.

Backlit Custom Lobby Signs

Want to create a warm and inviting space? Backlighting adds a warm glow around your lobby sign. This takes your sign to another level, leaving a memorable impression on your customers.

Backlighting can be applied to a variety of signs, from acrylic signs to dimensional lettering and more.

High-Quality Lobby Signs for Business

Building a strong first impression is pivotal to the success of your business. Make sure you’re positioned for success with an impressive lobby logo sign today!

At VizComm Signs and Graphics, we offer a wide range of lobby sign options for your business needs. Our signs are made to be more than just a display of your business name. They are designed to boost your brand and showcase what your business represents.

Start making the right impression today! Contact us for your office lobby sign needs and we’ll give you a free quote.

Why do sign companies talk about custom lobby signs as making a good “first impression,” when many of the people walking through your door will have heard about your brand before? Hearing about your brand is like hearing someone’s name-dropped in conversation nearby. Walking into your brick and mortar store is like meeting your brand for the first time. That first impression is important—and the fifth impression matters too. Here’s why custom lobby signs are so vital.

Own Your Space

When your customer walks into your space, you want them to have a good experience. Your receptionist is helpful and directs them, if they have to wait nearby it is a peaceful environment. Of course, the space also seems clean and light. You want to connect all those positive impressions to your brand so that you get the benefits of its long term. When your customer thinks of your brand, they should remember these positive feelings. A backlit lobby sign can help you mark your space as yours.

Make Your Brand Stick

How many repetitions does it take for your branding to stick in your customer’s mind? If you want to become synonymous with your product or service, at least to your most loyal customers, you should take the opportunity to remind them of your brand whenever you can. This is the same reason that brands that ship goods have branded packaging or the reason most stores offered branded bags. That, and free advertising.

Another Advertising Opportunity

Have you ever walked by a shop or office and glanced inside to see what was going on? Many people do, and when they look into your store you want them to know your brand and have a positive impression. Backlit lobby signs make your brand look professional, put-together, and successful. These are all great things to project to get more business from curious onlookers and to develop more loyalty from existing customers.

Get the Right Lobby Sign from VizComm Signs & Graphics

An office lobby sign represents your brand more than almost any other sign. Therefore, it is important to get all of the details right, from your brand font to your brand colors. At VizComm Signs & Graphics, we can create custom lobby signs that truly look and feel like your brand. Reach out to us today to learn more.