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Pole Signs
Visibility is key to any successful marketing strategy. You want to find creative ways to reach your target audience. Without visibility, it’s highly possible that people may not even know about your business.
This is where signage can make a difference. Signs add a visual element to your business. These make it easier to establish your presence and create interest in your products and services.
There are a variety of sign options available in the market. However, if you’re looking to get maximum visibility, invest in pole signs for your business.
What is a Pole Sign?
These signs are tall, outdoor freestanding signs that are designed to display a business name, logo, and other information at an elevated height. They are supported by one or two poles with a signboard mounted on top.
Typically, pole signage is placed along roads or highways. This increases your business’s visibility, reaching people even from far away. It’s an effective tool for getting people’s attention and making your business easier to locate, especially in crowded areas.
Several options are available when you want to invest in these outdoor signs:
Single Pole – these are designed with a central pole that holds up the signboard.
Double Pole – these have two poles that hold up either side of the signboard. This provides better stability, ideal for larger, heavier signs.
One-sided and two-sided signboards are available for both single and double-pole options. The choice depends highly on where you want your sign placed as well as the flow of incoming traffic. For instance, businesses that get traffic from both directions will benefit more from a two-sided sign.
Illuminated and non-illuminated signboards are also available. Businesses looking for extended visibility may find lighted pole signs a more worthwhile investment. These signs are visible 24/7, providing continuous exposure for your business.
Custom Pole Sign Design & Materials
These outdoor freestanding signs typically have relatively simple designs. We offer several ways to custom fabricate them. For instance, you can choose to conceal the sign’s structural pole, elevating its aesthetic appeal.
Signboard options are also vast, from lightboxes to metal signs and more. These can be customized according to your desired design, from your business logo to images, graphics, and more. Electronic message centers or LED screens are also possible for a dynamic, eye-catching sign.
Outdoor pole signs are exposed to a variety of elements daily, which is why they are made with hardwearing materials that can stand the test of time. These include metal, aluminum, acrylic, polycarbonate, and more.
Uses of Pole Signs
Investing in pole signage can be daunting, given its size and height. However, these signs can be used in different ways to benefit your business.
Directional pole signs are a practical wayfinding solution. Their height and visibility make them ideal for guiding customers to your store, particularly on large highways or crowded locations. This can significantly improve customer experience and increase foot traffic to your business. Â
These highly visible signs also boost your branding. The more visible your sign is, the more your brand can be consistently seen around Orange County. They increase daily impressions, leading to enhanced brand awareness and recognition.
Other uses of pole signage include:
- Traffic Signs
- Parking Signs
- Digital Displays
- Billboards
Benefits of Pole Signs
One of the most unique features of pole signage is its ability to display your message at a good height. These signs:
- Allow your message to be viewed from a far distance.
- Can be made into various heights, sizes, colors, and shapes.
- Establish your business as a location marker, building more awareness for your brand.
- Provide a cost-effective marketing solution, continuously promoting your business from the moment the sign is installed.
- Improve brand recognition, reinforcing your brand each time people glance over your sign.
High-Quality Pole Signs in Orange County
Improve your business’s visibility today and become a household name in Orange County! Invest in visible pole signage with the help of VizComm Signs and Graphics.
We are a full-service sign company that can design, produce, and install signs for your business. We create pole signs using premium-quality materials and advanced technology.
Our commitment to excellence is what sets us apart. We work closely with our clients to understand their needs, enabling us to provide tailored solutions for your business. Talk to our sign experts today to learn more and get a free quote.
Pole Signs FAQs
Because pole signs are outdoor freestanding signs, they are made from durable materials that can withstand harsh outdoor conditions. Typically, the materials used for making pole signs include steel, aluminum, acrylic, polycarbonate, and the like. Using hardwearing materials ensures a long-lasting sign that benefits your business for years.
Definitely. Pole signs are highly customizable, allowing you to create designs that reflect your brand and business. We can customize these signs with different shapes, colors, sizes, and more. The signboards, specifically, can be designed to display text, images, and graphics that showcase your brand name, logo, and other messages.
Pole signs are available in a variety of sizes. The choice depends on design, visibility requirements, local zoning laws, and more. Outdoor signs are typically subject to local laws with height, size, and lighting restrictions. At VizComm Signs & Graphics, we can tailor your sign’s size according to your specific requirements.
Yes, there are. Signage regulations usually vary depending on the city or location. Many cities have regulations concerning freestanding signs, including pole signs. These regulations include the number of signs allowed, the area where they’re permitted, and height restrictions. Talk to our sign experts today about sign regulations and permitting.
Yes. Pole signs can be illuminated or non-illuminated. Several options are available for lighted pole signs. These include backlighting, LED lights, electronic message centers, and more. They enhance your sign’s daytime and nighttime visibility, increasing daily impressions. Lighted pole signs are perfect for attracting your target audience.
